A new store is in the works for the Dulles Town Center. It’s called Miniso and it apparently specializes in a wide variety of lifestyle products produced in China.
We’re talking things like stuffed animals, kitchenware, toys, electronics, snack items, and more. Many of the big IP brands have had deals with Miniso — including Barbie and Harry Potter.
A look at the Miniso website and its product descriptions might elicit chuckles from English speakers.
One product Miniso touts online is its Lovely Girl Perfume. But the label shown doesn’t say “Lovely Girl” — it says “Petty Girl.” Not “Pretty Girl,” but “Petty Girl.”
Here’s the description of the perfume: “Sweet, pure, clean, and a little bit of icy cold, just like our age of youth, which is lively with a little worry.”
There are apparently Miniso stores in countries around the world. Here in the DC market, there are listings for Miniso stores in Fairfax, Tysons, Bethesda, and elsewhere.
At the Dulles Town Center, Miniso is going into a space on the second level of the mall that used to be occupied by the Pink women’s apparel store.
We’re told Miniso should be opening any time now — if it hasn’t already.