Retail

Lululemon renovating One Loudoun location into permanent store

Some good news for fans of the Lululemon clothing brand in Loudoun County — the store at One Loudoun is going to get an update and become a “mainline” store for the brand.

Later this month, the current location will move temporarily to a smaller space one block away. This will last for several months while the larger, current space is given an overhaul.

Here’s the reason why — the current store is what Lululemon calls a “pop up” store. It even says so on the windows. It was opened with the intention of testing out whether the Loudoun market was strong enough to support a Lululemon store.

Well, guess what — it turns out it was. So the company is going to transition the pop up store into a permanent mainline store – their word, not ours.

The temporary storefront that will host One Loudoun’s Lululemon store for several months.

The merchandise in the store will be similar to what they have currently because Lululemon had already beefed up the inventory of this store when they saw how popular it was. But the new store will still be able to offer additional items and services for customers.

So, if you see Lululemon moving around at One Loudoun over the next few months, now you know why.